What we do
As the starting point of any good communications’ plans, 4PR provides its clients with strategic consultancy based on a strong understanding of the communications priorities and goals of clients. Since no two clients are alike, the 4PR team works closely to identify the main communications messages for each client and/or project.
STRATEGIC MEDIA RELATIONS
We develop strategic media relations based on the needs of the clients’ products or services. Strategies are based on a combination of research of the sector in which the client functions and the needs of the company itself. 4PR works closely with the client to identify the key messages and the tools that are needed to achieve the strategy
EVENTS PLANNING & MANAGEMENT
As a key tool to build the buzz around a client’s product or service, 4PR provides detailed events planning and management. This allows clients to hand the event over to the 4PR team to do what we do best , ensure that every detail is handled allowing the client to focus on other issues of the business.
As the world goes digital, 4PR works closely with clients to ensure creative and effective solutions that cope up with the challenging digital communications world. Starting from understanding the business objectives and insights to strategy that focuses on the right messages. Zebra digital team of analytics, designers, developers and community managers ensure maximum campaign impacts.
With the consumer becoming more and more aware and involved in the communication and advocacy of a particular product or service, the 4PR team offers unparalleled partnership with clients in order to create communication avenues with the consumers. More importantly, 4PR works to achieve the expectations and the plans of the consumers to turn them into advocates of the product or service on behalf of the client.
CORPORATE SOCIAL RESPONSIBILITY
4PR is a strong advocate of corporate social responsibility and eagerly encourages clients to work with the members of the community and civil society to create corporate social responsibility programs. The 4PR team provides recommendations to clients and works closely with all parties to manage CSR projects
Holistic campaigns are creatively designed and implemented by Zebra advertising team. From business objective, insights, strategy to production for both above and below the line activities. We specialize in creating and implementing the most effective and results oriented advertising campaigns.
Reputation is one of any company’s most valued assets. At 4PR our team possesses the know-how to raise the profile of the corporate brand, advance corporate goals, protect your reputation and shape perceptions of the corporation among multiple stakeholders . This includes: corporate branding, reputation building, messaging and positioning.
MEDIA MONITORING & MARKET INTELLIGENCE
In a world where the media functions with rumors as opposed to facts, media monitoring is no longer a luxury but simply an essential tool Through the MediaEye team, 4PR can offer effective media monitoring services and analysis to allow the client to assess their position within the media and identify the most effective way forward
ISSUES AND CRISIS MANAGEMENT
4PR has emerged as one of the agencies that are highly specialized in issue and crisis management. Cross leveraging strong media contacts, unparalleled understanding of the markets, and extensive experience in the handling of crises, 4PR works with clients to not only help surpass the crisis but to ensure that it is handled with transparency and efficiency.
At 4PR Group we offer our clients public affairs strategies consultancy, stakeholders mapping & engagement, issue management, market and political intelligence and monitoring. Since the business environment is becoming global, 4PR Group offers access to international expertise and solutions through being part of Internal Global partnership.